NYS Adaptation Practioners Network

We worked for Rebuild by Design to create an identity for their initiative New York State Adaptation Practitioners Network. The network works to connect and build relationships among non-profit organizations advising local governments on climate adaptation. Their goals are to share knowledge to help bring successful processes and models to a larger scale. Our logo needed to compliment the existing Built by Design logo yet be separately identifiable. Inspired by overlapping and expanding water drops, we created a logo that connects the words with bounding lines that can be reconfigured in multiple ways. 

We created a styleguide that outlines templates for social media, website, and presentations. By using the color palette and rounded corner motif, we showed how the team could produce simple custom infographics that reinforce the identity.